John Oliver Mox HBO Max and Max branding names Fiasco

John Oliver Warner Bros. is confused as everyone else about the decision of Discovery Return Max’s name to HBO Max Just two years later.

On Sunday’s episode of HBO “”Tonight with John Oliver” – Who is streaming, um, Maximum,HBO Max – The host was discussing President Trump’s opponent towards the press, and Oliver provoked the White House move to reach AP, as if continued to refer to the Gulf of Mexico Instead of calling it the Gulf of America instead As Trump has decided.

Oliver said, “People may take time to accommodate a stupid name change.”

Reduces the next bachelor of Oliver: “Sometimes, fictionally, before we can make a dumb name habit” – here HBO Go logo appeared on the screen – “comes with some talent and only makes it dumb” (HBO now). “Then, somehow it still gets dumb” (HBO Max) “and it gets worse against all obstacles” (Max) “” Stupidly back to stupid talk it was before “(HBO Max).

Oliver also said that Warner Brothers executes Discovery Estimated a response from him -This, they cut it as a type of tune-in moment. “We can’t wait to take her hot on this entire ribrand on 14 May of the media group on 14 May of the media group, Shuna Spainley, head of WBD streaming marketing. An image of oliver with the face of your head on a desk On the big screen of theater

Oliver replied with mock outrage: “

“As long as you wait, catch, maybe you thought would be a good way to stop me from doing so. So many stupid fucking names“Oliver said.

See also: Branding experts bring back HBO Max on Max’s decision to flip back: ‘A Corporate Walk of Shem’

Last week at Warner Brothers Discovery Advertising Upfront, the company announced to switch to HBO Max, returned the premium cabler name to its major streaming product and tried to undertake Branding experts have called a big misfire (One in the words of one “Corporate Walk of Shame,”. It is reported here how CEO David Zaslavas explained the argument of almost the back of the face: “The powerful development we have seen in our global streaming service is created around the quality of our programming. Today, we are bringing back to HBOs, which represent the highest quality in the brand media, to increase that growth in the future.

Oliver has cut the hand that feeds him first on the issue. He slammed his corporate overlords for his decision to close the name of the streaming service for his decision in 2023, it was a change as it added thousands of hours of contents from Discovery Network. after WBD announces the maximum name changeOliver told his audience, “Our business daddy purified his content on a rung and thrown out the entire HBO.” Next week, they shared an outspoken New slogan for max: “Hey, do you like HBO, but want advertising, ‘Property Brothers’ but don’t like HBOs either? Max! Max! It is entertained to see a company dying!”

Oliver also expressed his displeasure with the WBD’s decision in February 2024 to start. Delay in release of full episode of “Last Week Tonite” on YouTube For free in an attempt to motivate the signup paid for the maximum. “It is hugely disappointing for me,” Oliver said that final decline“I was not happy at all.”

In this February, the episode of “Last Week Tonite” quietly resumed posting on YouTube after a premiere on Max.

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